Gamification allows brands to engage with their audience in a fun, exciting way, using traditional game mechanics in an online environment. It encourages quality engagement, awareness and is proven to solidify retention and brand loyalty. It can even educate a brand's audience. The concept of brand...

Digital advertising combines the reach of TV, the frequency of radio and the tangibility of a newspaper. Using gamification to create an engagement platform for your brand, is a fun way to attract customers and turn them into paying customers. Creating a quiz with specifically branded...

Creating a television commercial to showcase your brand, takes time and money. After the creative process, the next step is getting it to the right target audience. T.V Ratings and the fragmentation of broadcast audiences are making it increasingly difficult, to determine the effectiveness of...